Mad Rose Media is a group of experienced Strategic Dental Growth Consultants and Digital Marketers under one roof. By taking a holistic approach to Dental Practices needs, we are able to formulate and execute tailored packages to meet your unique goals.

• More Patients
  
• Crystal Clear Brand Identity
  
• More Brand Awareness and Positive Reviews
  
  

More than just a digital agency, Mad Rose Media knows Airway and Orthopedic dental practices. We have helped dentists throughout the United States and Canada create their differentiated Brands and broadcast those stories through well thought out digital marketing plans.

We understand you have a vision for your Dental Practice and develop Brand and Marketing strategies to help you get there. Mad Rose Media goes deeper into your story to extract the unique Brand differentiation, develops that Brand story and leverages Digital Marketing tools and strategies to tell your story.

This sets Mad Rose Media apart from pure digital agencies. It is a lot easier to send out social media posts and emails in mass but we believe a strong, reputable Brand is built of content and strategy. This is the Mad Rose Media difference.

Our process is so simple

Consultation: Assess your goals and resources.

Strategy: Determine the best plan of action to achieve desired results. Choose the right mix of digital assets you need

Development: Leverage MRM's vast web, digital and video talents to build out the tools to reach desired goals.

Execution: Go To Market, monitor results and adjust marketing tactics if needed to ensure the best outcomes.

Mad Rose Media is a unique dental practice marketing agency at Agoura Hills, CA 91301 that is focused on Airway Dental and Orthodontic. Content is essential for growing your dental practice whether it's a big brand or small. If you're not creating content on the web, you don't exist.

There is no better way today to build YOUR BRAND than WORD of MOUTH through compelling video content! WHY we are a FULL SERVICE agency? Because it's POWERFUL brand control.
With having the creative content production AND placement IN HOUSE - We are faster and in CONTROL of YOUR BRAND. Mad Rose Media is offering Dental SEO (Dental SEO is the process of making changes to a dental practice website and to a number of other related web pages (like social media pages, directory pages, and more) to help the practice's site move as high up in the search engine results pages (like on Google, Bing, and Yahoo) as possible.

Mad Rose Media help SEO for Dentists (Dental SEO Services) which includes:

1. Set up a Google Webmaster Account for your website (Google Search Console, Google Analytics)
2. Technical SEO for your website
3. Drive Organic Traffic to your website
4. Preparing custom SEO reports (Google Data Studio) for daily, weekly and monthly

Technical SEO: Why It's Becoming More Important Than Any Other SEO Tactic. Technical SEO refers to the process of optimizing your website for the crawling and indexing phase. With technical SEO, you can help search engines access, crawl, interpret and index your website without any problems. The main goal of technical SEO is to optimize the infrastructure of a website.

Mad Rose Media is a master in technical SEO to fix or optimize your website for site indexing, page crawling for search engines according to your website without any problems.

- Drive organic growth and maximize the search traffic potential for each piece of content
- Providing a strong technical foundation for your website
- An intuitive and conversion-friendly user experience, better search engine rankings, more traffic, leads, and sales
- Having deep search engine optimization knowledge as well as a desire to get into the weeds to optimize what currently exists
Stay abreast of notable search industry updates, especially changes to the Google Algorithm
- Find new opportunities to maximize search rankings for groups of strategic keywords for any website
- Monthly website audits, website files backup, identify website technical issues, ongoing technical monitoring, technical fixed as needed
- Monthly website audits, website files backup, identify website technical issues, ongoing technical monitoring, technical fixed as needed
- Familiar with developing and executing SEO strategies to improve rankings, traffic, conversions, and revenue on Google, Bing, Yandex, and Yahoo search engine
- Create an online presence that will drive immensely valuable traffic from the search results
- Identify and resolve any technical errors that are hindering your website's performance and rankings
- Knowledge of technical website elements that may inhibit search engine crawling and indexation, including information architecture, HTTP status codes and redirects, metadata, breadcrumb linking, canonical tagging, Robots.txt, crawl budget, site speed optimization, .htaccess, pagination, and Schema markups
- Proficiency in Google Analytics data to provide feedback on performance, and to analyze visitor behavior and trends to come up with the next steps
- Good experience in Google structured data schema, structured data testing tool, and rich result set to test on search console
User behavior/ performance tracking through Page Visits, Button Clicks, HTML Element ID, Classes using Google Tag Manager
- Expertise for creating heatmaps, session recordings, and form analysis using Hotjar to analyze the visitor's behaviors on the website
- Familiarity with popular 3rd party reporting and opportunity analysis tools
- Familiar with A/B testing, website usability, and website conversion tracking using Google Analytics, Google Optimize, and other WP Push Notification plugin

Mad Rose Media help On Page SEO for Dentist's website (Dental SEO Services) which includes:

- Website analysis report
- Keyword Research and Competition Analysis
- Competitor analysis report
- Optimization of Title Tags
- Optimization of Meta Description Tags
- Header Tags Optimization
- URL Optimization
- Robots Optimization
- Optimization of Alt and Title tags
- Optimization of internal Navigation
- Analysis of Broken Links
- Page Content Optimization
- Fix Canonical issue
- Creation of XML Sitemap

What every dentist and orthodontist ought to know is that they own TWO brands…not just one.

Every dental practice has two brands. The professional brand is where the clinical work happens. The personal brand is where the doctor establishes him or herself as a trusted expert in the field. Dentists and orthodontists are very ambitious people. The docs I've seen achieve their career ambitions have invested heavily in both their personal and professional brands.

I've been working with Bill Hang for 25 years. Bill is a pioneer in the profession who has always been willing to push the envelope clinically, share his experience as an educator and invest in his personal and professional brands. He and Debbie (his wife and business manager) have built Face Focused Orthodontics into a highly successful specialized practice. The name Bill Hang is recognized worldwide for cutting edge, airway focused orthodontic education. Bill's investment in his personal brand has greatly benefitted his practice and vice versa.

One of Bill's greatest strengths is self awareness. He knows who he is, what he stands for and where he wants to have an impact.

When docs aren't clear on where they shine clinically and/or have not explored how they can positively impact their profession, they tend to struggle. The first step we suggest to professionals who want to take things to the next level is to clarify their purpose and define their clinical focus.

The docs who are getting real traction with their personal and professional brands know their purpose and focus their time on activities that impact patients and peers in a positive way.

There are two approaches we're seeing in this space.

First is sub-branding within existing practices. We have a number of clients, particularly in the pediatric space, who are establishing separate centers (inside of the general practice) that are focused on tongue/lip tie, facial growth guidance & airway.

Second is creating 2 separate brands under the umbrella of a personal brand. Lauren Ballinger is a great example of this with Good to Grow Pediatric Dental & The Nurture Frenectomy Center. Lauren, who co-founded The Endeavor Group, is also establishing herself as an industry leader nationally and locally through service work and specialized branding.

Moms looking for a pediatric dentist (specialist), who has a lot of experience in tongue ties and facial development (specialist specialty) seek out Lauren. Families with kids who have early childhood development challenges are traveling significant distances to see her.

Lauren and other specialists like her are pioneering an approach to personal and professional branding that's built on a foundation of clinical experience, academic commitment, and mentorship.

Equally important, they are very passionate about airway health and early childhood development. These dentists are connecting with mothers and patients in a way that dentists never have before.

They are demonstrating an intuitive understanding of a child's physiology. They are employing unique diagnostic processes that expose conditions that haven't been spotted before.

The result is clinical outcomes that, in many cases, are far exceeding expectations.

In my experience, when it comes to growing a practice, there is no marking campaign that will ever outperform exceeding patient expectations.

Airway dentistry is the fastest growing field in dentistry today. One of the keys to building and sustaining a successful airway practice is to create a steady stream of new patients seeking care. To do that, the practice needs to recruit an airway focused digital marketing agency like Mad Rose Media.

There are three types of patients that can be driven into an airway practice. Each type of patient requires a different type of marketing and careful attention must be paid to ensure the right messaging is reaching the right patient type through the right channels.

Airway dentistry is virtually exploding right now. Over the next decade, it will become more and more mainstream. The practices who will be the go-to sources for airway treatment are those who can establish a brand and a track record of success now. By leveraging a series of marketing tools, both physical and digital, a practice can build its pipeline of interested, qualified patients into a growth engine for the practice.

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For dental implant patients, motivation is the name of the game. Motivated patients show up to their appointments, they engage with the dental practice to build the right treatment plan, and they find ways to afford care. So, where do you find motivated patients online? Google. More broadly, you find motivated implant patients through search engine marketing on platforms like Google, Bing, or Yahoo.

By definition, patients who find your dental practice via a search engine are motivated to find a solution to a problem. Otherwise, why would they spend their time googling terms like "dental implants" or "how much do dental implants cost"? There are certain keywords that a prospective patient searches when they are looking to fix their smile and savvy practices are set up to connect with those patients when they search for those phrases.

There are two ways for dental practices to win in Search Engine Marketing. The first is paid advertising. Google, Bing, and Yahoo all have platforms that allow a practice to pay to show up in search results when someone looks for certain keywords. The platform is an auction between everyone willing to pay for the chance to talk with this pool of prospective patients. To win, a dental implant practice needs to spend the time building a strategy and then executing with skill to beat the competition. Done well, paid ads can provide a tremendous return on investment. Done poorly, it's easy to lose a lot of money. The other way to connect with people searching for implants is through search engine optimization, or SEO. SEO typically takes months or years to rank for targeted keywords (especially highly competitive ones), but when done well, it positions the practice to win big in connecting with the best prospective patients.

Tags: Dental Marketing, Search Engine Marketing for Dental Implant Practice, Airway Focused Digital Marketing, Dental SEO Marketing, Dental marketing Agency in Los Angeles County, Mad Rose Media, SEO for Dentists