6:00 - 7:00 PM PST
Thursday, July 14th
How to Attract "Airway Curious" & "Airway Qualified" Patients (& Parents) with Digital Marketing
(Recording of event will be made available to registrants)
Peter Beckwith
President Creative Director
Mad Rose Media
Most digital marketing is a liability. It works against the practitioner's reputation and downplays quality of care. This webinar will offer solutions to that problem using case studies, examples, specific suggestions, actionable ideas and Q & A.

Webinar Premise
Topics We Will Cover
How to define a core focus, market niche and core values that will attract the patients you want
Effective SEO, Pay Per Click and Google My Business strategies
Genuine & authentic content creation to make your website and social media channels stand out
Why YouTube Advertising is a MUST for anyone in the airway space
Building a personal brand through CE, writing & TEDx (yes, you can)
Becoming a thought leader by speaking & teaching consistently
Our Goals For You
Personal and professional brand awareness so that you are seen as an airway thought leader in your community

Referrals by educating your peers (in and out of dentistry) on the benefits of airway awareness and treatments
More "airway curious" & "airway qualified" patients and parents to your practice
Stay Up to Date on How to Communicate the Airway Message
Once a month, we share experience straight from the front lines of successful airway focused practices. Stay current on what is and isn't working. And, of course, no spam!